Webmasters and content providers began optimizing websites for search engines in the mid-1990s, as the first search engines were cataloging the early Web. Initially, all webmasters only needed to submit the address of a page, or URL, to the various engines which would send a web crawler to crawl that page and return information found on the page to be indexed.
If your web pages are not optimized, you greatly hurt your chances of ranking well for the terms that matter to your business. We will do extensive keyword research about your pages, including competitive analysis, keyword intent, and more. Then we’ll naturally optimize the right elements of your pages for both users and search engines, including title tags, URLs, meta descriptions, h1’s, content, images, and internal links. We will provide a full report of everything done, and will even make the changes for you on your site!